EU GPSR for hair foil
The EU General Product Safety Regulation, Regulation (EU) 2023/988, has applied since 13 December 2024. It covers products offered to consumers in the EU, including on online marketplaces. Hair foil sold at retail or on a marketplace falls under it, and a seller outside the EU must appoint a responsible person established in the EU.
Reviewed by Export compliance team
This page is general guidance, not customs advice. Confirm your classification and rates with your customs broker before import.
Who GPSR covers
The General Product Safety Regulation is the EU’s general rule that consumer products must be safe. It replaced the earlier directive and applies directly in every member state. Its basic statement, with the legal reference and the date of our last check:
It reaches hair foil because of who buys it, not because of what it is made of. A box of foil on a marketplace listing that any member of the public can order is a consumer product. The same box sold by a wholesaler to hairdressers through a trade account is a professional one.
Professional vs consumer channel
The line is drawn by the channel and by what is reasonably foreseeable.
| Channel | Position |
|---|---|
| Wholesaler selling to salons on trade accounts | Professional product |
| Brand’s own shop open to anyone | Consumer product |
| Online marketplace listing | Consumer product |
| At-home highlighting kit | Consumer product |
| Salon-supply shop that also sells to the public | Likely to reach consumers; treat as a consumer product |
A product intended for professionals still falls under the regulation if consumers are likely to use it under reasonably foreseeable conditions. If your foil can be bought by the public, plan for the regulation to apply.
What the responsible person does
A consumer product may be placed on the EU market only if there is an economic operator established in the EU who is responsible for it. That operator:
- checks that the technical documentation exists and keeps it available for the authorities;
- gives the authorities information and documents on request;
- informs the authorities where it has reason to believe a product is dangerous;
- cooperates in corrective action, including a recall.
For a brand based outside the EU, the responsible person is usually an authorised representative appointed in writing, or the importer. A factory in China cannot fill the role.
Labelling and documents
The product, or its packaging, carries:
| Item | Detail |
|---|---|
| Product identification | A type, batch or serial number, or another element that identifies the product |
| Manufacturer | Name, registered trade name or trade mark, postal address and electronic address |
| Responsible person | Name, postal address and electronic address, where the manufacturer is outside the EU |
| Safety information | Any warnings and instructions, in a language the member state accepts |
An online listing shows the same information. Behind the label sits the technical documentation: a description of the product, an analysis of the risks and how they are dealt with, and the reports that support it.
For hair foil the realistic risks are few: cut edges, and for printed foil the behaviour of the ink in contact with lightener. The documentation should address them plainly. Where the box text goes is covered in labelling hair foil boxes.
What the factory can supply
We are the manufacturer, and our details go on the product as such. What we provide for your file:
| Document | Purpose |
|---|---|
| Product specification | Describes the product: size, thickness, alloy, finish, pack |
| Material certificate | States the alloy and temper of the foil |
| Safety data sheet | Describes the material and its handling |
| Ink bleach test, for printed foil | Addresses the one risk specific to printed foil |
| Lot code on the box | Identifies the batch, for traceability and recall |
The responsible person, the risk analysis and the declaration that the product is safe are yours to arrange. Hair foil for the EU market covers the duty questions that sit beside this one, and hair foil for private label brands puts both in the order a new brand meets them.
FAQ
Does GPSR apply to salon-only hair foil?
The EU General Product Safety Regulation covers products intended for consumers, and products that consumers are likely to use even if they were not intended for them. Hair foil sold only to salons through trade channels is a professional product; hair foil listed where any consumer can buy it is not.
Who can act as an EU responsible person?
An EU responsible person for hair foil is an economic operator established in the EU: the manufacturer if it is in the EU, an importer, an authorised representative appointed in writing, or a fulfilment service provider. A brand based outside the EU usually appoints an authorised representative or relies on its importer.
What documents does a GPSR file need for hair foil?
A GPSR technical file for hair foil contains a description of the product, the risk analysis and the measures taken, and the test reports and material documents that support it. Hair Foil Factory supplies the specification, the material certificate, the safety data sheet and, for printed foil, the ink bleach test.
Does GPSR apply when selling on Amazon EU?
Yes. The EU General Product Safety Regulation applies to products offered to consumers through online marketplaces. A listing for hair foil must show the manufacturer's details, the details of the EU responsible person, information that identifies the product, and any warnings or safety information.